All of us believe that as medicine advances, IVF pregnancy rates will constantly keep on improving, and this is perfectly normal. After all, science does progress , and IVF pregnancy rates today are much better than what they were 10 years ago.
Unfortunately , this expectation also gives rise to the phenomenon of treatment creep. . Doctors start introducing all kinds of new ancillary procedures , even though they haven't been proven to be effective.
Part of the problem is that many doctors are very optimistic that something which is new will be more effective better than the current solutions. We are always under pressure to try out the latest technique , and most doctors are competitive, and happy to be the "first" one to introduce something new !
The pressure to "publish or perish" also means that researchers and scientists spend a lot of money on publishing positive results papers in academic journals. Sadly, most of these results can't be replicated by others !
Both pharma companies and medical device companies are also happy to sell what's new. After all, they can charge a premium for this, which means they advertise and market this heavily, at medical conferences and in medical journals.
Doctors are under a lot of pressure from patients to do something new - or something different. After all, what 's the point of trying out the old stuff again, if it has failed once ?
And because doctors are human and get carried away by their anecdotal successes , it's easy for them to justify doing new procedures, even when they haven't been proven to be helpful. And the fact that this gives them an excuse to charge more is icing on the cake for them !
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